Sorghum Flakes (Variant)

Jowar Poha

Product Overview

 Wholesome sorghum flakes for ready-to-cook breakfast. Naturally gluten-free, light, and easy on digestion. Suitable for health food brands, snack mixes, and morning cereal blends.
250g, 500g, 1kg, 25 kg
100 kg
THE FULL STORY

Know What You're Buying

Complete transparency — from the soil it was grown in, to the hands that sorted it, to the bag it ships in.

About This Product

This is a poha-style sorghum flake product designed specifically for ready-to-cook breakfast use. The same jowar grain grown in Maharashtra and Andhra Pradesh on rain-fed dryland soil is used, but the flaking is done at a slightly thicker cut to mimic the traditional flat rice poha format. After cleaning and sun-drying, the grain is dehusked and roller-flaked to a flat poha shape. No frying, no oil coating, and no artificial additive is used. The flakes cook soft in two to three minutes like regular poha. They are suitable for direct use in savoury upma-style preparations and can be incorporated into breakfast mixes, snack blends, and cereal muesli products for the health food segment.

Colour

Creamy off-white, slightly thicker than standard flakes

Texture

Flat, medium-thickness poha-style flake, cooks soft in 2–3 minutes

Aroma

Clean, very mild grain note, neutral and easy to season

Natural Qualities

Poha-style flat flake format from sorghum
Naturally gluten-free grain
Not fried — dry dehusked and roller-flaked
No oil or artificial additives
Ready to cook in 2–3 minutes
Good source of iron and dietary fibre
TRANSPARENCY YOU CAN TRUST

How It's Grown & Processed

Farming Method

Dryland rain-fed farming on black cotton and red soil in Maharashtra and Andhra Pradesh. Low water crops. No synthetic fertilizers. Traditional sorghum cultivation is practiced with crop rotation.

Processing Method

Jowar grain cleaned → sun-dried → dehusked → roller-flaked to flat poha-style thickness → dried to low moisture → size-graded → packed in moisture-sealed bags.

Shelf Life

9 months from date of packing

Storage Advice

Store in a cool, dry airtight container. Seal well after opening. Consume within 2 months. Keep away from humidity and strong odors.
Naturally Grown

Naturally Grown

Zero synthetic inputs

Sun-Dried

Sun-Dried

Traditional methods only

Hand-Sorted

Hand-Sorted

Every single batch

Traceable

Traceable

Farm to your door

No Oil Added

No Oil Added

Dry process only

No Preservatives

No Preservatives

Clean label assured

Traditional Uses

This product has been used for generations:

Jowar poha upma with onion, tomato, and spices
Sweet jowar poha with jaggery and coconut for breakfast
Used in breakfast cereal and muesli blends
Added to chivda and dry snack mixes
Used in snack bar and energy ball formulations

Best Suited For

Ideal for the following buyers:

Ready-to-cook grain distributors
Breakfast mix and cereal producers
Supermarket health grain sections
Institutional canteen bulk buyers
International jowar flake importers

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